Head of Badenoch & Clark
A decade ago, you wouldn't have thought you could open your phone with face recognition. The idea of letting a car drive by itself would have seemed fanciful. Even wearing a smart watch that monitors your health would have been futuristic.
Although these aren't established technologies, they will be soon. When they do arrive, they will positively disrupt the way we live our lives.
This is exactly what technology is set to do to the job market, and this will impact the way you are hired. We are already seeing the beginnings of a technological arms race in recruitment. Large tech firms like Google, Microsoft, Facebook, Salesforce, and LinkedIn are investing heavily in HR technology. There is a good reason why they are doing this – we are now entering a new technological age.
This has been a trend that has been playing out for decades
Let’s take a step back. This isn’t a new trend, but it is a significant one. Over the decades the recruitment industry has been heavily influenced by the technology sector.
Think about it!
How many times do you hear the phrase "please apply online" when you see a job that you’re interested in? Honestly, I can't remember the last time a candidate physically posted their job application. I actually think this is great. It makes life so much easier for everyone.
Logistically, it’s much easier for a candidate to apply for multiple roles, which improves their chances of getting the job they actually want. It helps companies recruit too. They are now able to process job applications quicker because everything can be digitalized and stored in a database, which they can then filter for the first round of interviews.
Overall, the move to online has made the whole recruitment process a lot more efficient and less time-consuming.
Yes, but how does that affect your chances of being recruited?
Ok, hear me out. In addition to making the recruitment process more efficient, there is another benefit for companies – data. Even if a candidate is not the right fit for a position, their details can be stored and retrieved at a later date if a suitable position is made available.
You could find yourself in a position where you don’t make it through the interview process the first time around, only to be hired out of the blue from that same company later on. For you as a candidate, this would certainly be a positive outcome and increase the employment opportunities you might have over the course of your career.
You need to embrace technological change
In this new technological environment, tech can either go against you or help you. It all depends on how well you adapt to this new digital age that we are now entering.
Technology is increasingly automating parts of the recruitment process. It's being used to streamline large amounts of data collected from candidate applications that can be used to filter and score the most suitable candidates for a particular position.
As a candidate, you need to position yourself so that these algorithms understand how outstanding you are and why you are the best fit for the role. From this perspective, your interview process has already started as soon as you submit your application.
Why is this technological revolution happening?
The hardest part of recruitment has always been in trying to identify the right talent from an application pool. When the recruitment process was paper-based, this proved to be a logistical nightmare. The biggest challenge that recruiters had was shifting through job applications that were clearly unsuitable for the position being applied for. Automation can automatically remove these job applications from the recruitment process and save time.
Automation tools are also making a difference by helping write job descriptions. They can also be used to generate the onboarding paperwork for a soon-to-be employee. Overall, it speeds things up.
Online assessments are being used to assess whether candidates are a good fit for a position or for the culture of a company. They are also being used to validate the experience and knowledge of a candidate. Plus, they can help measure core competencies, such as report writing, basic mathematics, and IT skills.
What's interesting is that the pandemic has seen an increase in the use of online assessments. Social distancing has decreased the number of face-to-face interviews and so online assessments are a useful way to fill this void.
How to get ahead in this new technological environment
The key to getting ahead in this environment is to embrace the changes that are now happening technologically. It is about turning these new technological developments to your advantage.
If you’re making an application, make sure it’s written in a format that is fine-tuned and optimized to be stored digitally on a database. Think carefully about keywords that you’ve used in your application that can be searched for by a recruiter – it will make you stand out from the crowd. When you get an interview, rather than look at it as an application process, think of it as a networking opportunity. You never know when that company might hire you, even if it isn’t today.
The trick is to take advantage of technology to increase your chances of being recruited.
If you do that your career will fly.