Brand and Sponsorship Manager - 12 month contract

  • Category
    Marketing & Communications - Brand & Design
  • Location
    Crawley, West Sussex
  • Salary
    55000 £ - 65000 £ / Year
  • External Reference

Brand & Sponsorship Manager - Retail
Crawley - West Sussex
12 month Fixed Term Contract
£55,000 - £65,000

Reporting directly to the Marketing Director, the role of the Brand and Sponsorship Manager is to lead the business strategy in three areas: Public Relations, Social Media and Content and Brand/Sponsorship Marketing. You will ensure that clear strategies are developed for the brand/s and implemented via the right channels to improve brand presentation, consideration, sales and market share.

The role

*Create and drive the implementation of Brand strategy for Own and Exclusive Brands as well key Supplier Brands to increase awareness, consideration and commercial return
*Develop relationships with key supplier brands
*Work with key sponsor partners to leverage brand opportunity and exposure with a key focus on customer acquisition and brand presentation, experience and activation.
*Manage all associated marketing activity that drives brand strategy including: photography, brand activation campaigns and paid-for brand advertising placements
*Work with our partner agency to develop and define strategy to launch, push and promote the product via mainstream and specialist press.
*Manage the PR & Content Executive to implement press placements, track send and return of product, assist in the co-ordination of press launches and disseminate and sharing success stories with the wider business.
*Build and maintain a social media strategy in line with business goals and drive its implementation with the support of an external agency and the in-house PR & Content Executive through effective community management of key channels (Facebook, Twitter, Instagram, Strava and YouTube)

The Candidate

*Extensive experience in brand strategy and implementation
*Experience and knowledge of PR, social and content strategy and implementation
*Experience in a similar role
*Strong team leader
*Highly creative
*Experience of working within retail
*Excellent communicator, both verbal and written
*Proactive and target driven
*Able to thrive under pressure
*Hard-working and self-motivated
*Confident speaker
*Knowledge of and passion for cycling and its industry are essential for this role

Badenoch and Clark acts as an employment agency for permanent recruitment and an employment business for the supply of temporary workers. Badenoch and Clark UK is an Equal Opportunities Employer.

By applying for this role your details will be submitted to Badenoch and Clark. Our Candidate Privacy Information Statement explains how we will use your information - please copy and paste the following link in to your browser:

To speak to a recruitment expert please contact Claire Hodgson

Email a friend