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Phones 4u

Phones 4u Ltd is part of the MobileServ group of companies, commonly known as the 4u Group, a holding company for a number of organisations in the telecommunication and financial services marketplaces. It was acquired by Providence Equity in 2006. 

Phones 4u is the UK's fastest growing independent mobile phone retailer. Since opening its doors to customers in 1996 it has expanded across the UK and Northern Ireland resulting in a network of more than 450 stores.

Phones 4u is a market leader with the youth segment, and resonates strongly with technology savvy, fashion conscious, high spending 16 to 24 year olds.

Customers are at the heart of the Phones 4u business. It was the first mobile retailer to introduce a consultative approach to the high street, and pioneered the Fizzback scheme, directly linking staff pay to customer service performance and customer feedback. It has led the way with award winning customer service, providing one of the best customer experiences in not only the mobile industry, but across all industries.

Working for Phones 4u

Phones 4u continues to invest in the training and development of its staff, investing over £8m in the past 12 months. This is to ensure it offers its customers only the most knowledgeable, experienced and enthusiastic staff in the mobile industry, who enjoy both the challenge and rewards of working for Phones 4u.

It is passionate about offering young people rewarding career and learning opportunities, and a career path they can believe in.

Due to the phenomenal success of Phones 4u there is always a wide range of opportunities for talented and enthusiastic individuals. They are always looking to attract and retain the best UK talent across all disciplines. In return, they pride themselves in an extensive training and employee investment programme.

  • Phones 4u currently runs one of the the largest retail apprenticeship schemes in the UK with over 2500 employees having started this programme in the last 18 months
  • 85% of Apprentices successfully gain their qualifications on the Phones 4u Apprentice programme against a national average of 65%
  • Over 95% of Apprentices pass their Key Skills Level 1 in Numeracy and Literacy

Awards

Even with such high levels of competition within this market place, Phones 4u are always being recognized as a market leader. Here are a few of their recent awards:-
"Best Retailer in the UK" at the 2008 Mobile Industry Awards
"Best National Advertising and Marketing Campaign" at the 2008 Mobile News Awards
"Marketing Effectiveness" at the 2008 Marketing Society Awards for Excellence
"Best Online Retailer" at the 2009 Mobile News Awards

In 2008, Phones 4u also came top in Harding and Yorke’s 2008 ERIC Customer Empathy Rating Index after it was recognised among the mobile industry players as demonstrating the most empathy and understanding towards its customers. It also ranked highly in the Harding and Yorke CXI League (Customer Experience Index) in December, which ranked in order the top 10 customer experiences across all industries of 2008. Phones 4u was the only mobile retailer to make it into the top 10.

A few things you may not know about Phones 4u

  • Phones 4u now sells the Apple iPhone on both the Orange and O2 networks
  • Phones 4u takes the importance of customer communication one step further with uBar; an exciting co-creative consumer feedback panel and the first of its kind in the mobile industry
  • In february 2010, Phones 4u will attempt to conquer the summit of Mount Kilimanjaro to raise £250,000 in aid of The Ellis Harriet Clark Foundation
  • Phones 4u sells more BlackBerry handsets per store than any other retailer in Europe

If you are interested in finding out more, or would like to here about opportunities please speak to Sally Bruce on 0161 838 1976.
 

 

 


See also
www.phones4u.co.uk 
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