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National Marketing Executive

  • Location
    Newcastle Upon Tyne , Tyne And Wear
  • Salary
    30000 £ - 32000 £ / Year
  • Category
    Marketing & Communications - Brand & Design
  • External Reference

Our client, a leading provider of housing on a national scale, is looking for further support in the form of a Marketing Executive to join their team based in the Newcastle.

The organisation is embarking on a five year, £1 billion pound investment plan with the intention to build up to 10,000 homes in the next five years on a national scale.

This is a fantastic opportunity to get involved with this team at the beginning of a massive period of growth and expansion.

The main purpose of this role is too create and implement marketing plans across all sites. The role will be pivotal in managing and delivering all marketing activity for sales. Creating marketing strategies and campaigns to ensure new homes are reserved off plan. Analyse and evaluate marketing data and conversions through the lifecycle of a development.

Core duties

- Leading and managing the marketing activity to the national sales teams
- Managing the relationship with contractors and agencies for design, media buyers, print, signage companies and merchandisers in line with internal procured processes and balanced with sales requirements.
- Managing the marketing budgets for the developments of up £100k per annum per development.
- Attending national sale sites to identify and maximise marketing opportunities to deliver the marketing strategy.
- The role will comprise of marketing literature generation including content/copywriting, a knowledge of social networking and the internet is a must, along with a flair for writing and written communication.
- Managing and updating all on line property portals and web and social advertising.
- Sourcing new promotional items and supervision of stock control.
- Analysing and tracking marketing conversion rates

Role requirements

- Educated to degree standard preferably with relevant marketing qualifications or relevant experience
- Comprehensive experience in a customer focused sales and marketing environment with excellent communication skills.
- Excellent I.T. skills in Word, Excel, database management, internet updates and ability to use bespoke packages including media software.
- Experience or knowledge of digital marketing and SEO campaigns
- Ability to deal with a wide range of clients and negotiate outcomes that provide win: win solutions
- Previous experience of marketing Affordable Home Ownership Tenures as well as Outright - Sales with an in depth knowledge of the government regulatory requirements preferably with an RP or Private Developer.
- Strong co-ordination skills with an attention to detail and excellent planning and organisational skills.
- Demonstrates initiative and enthusiasm and ability to develop an innovative approach to marketing the sales product.
- Excellent communication, interpersonal and team-working skills.
- Able to multi-task, plan and manage own workload.
- Creative approach to design and continuous evolvement of marketing approaches in line with market trends.
- Ability to manage the marketing activity utilising digital and social media.
- Knowledge of the property marketing industry i.e. online portals.

Package and Benefits

- Salary - Negotiable by experience between £30-32,000
- Flexible working hours - can allow an accruement of 39 days annual leave (potentially taking a total to 47 days a year)
- Pension 6% matched (12% maximum)
- 26 days plus statutory (increases one day a year up to 30)
- Surface pro laptop and a sensible approach to home working
Badenoch & Clark is acting as an Employment Agency in relation to this vacancy. Badenoch & Clark is an Equal Opportunity Employer and a registered Disability Symbol User.

To speak to a recruitment expert please contact Allan Madden

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